Yo' guys just got a message from the marketing team that are making stamps for Fuse. They have talked to tussock and they said that they can go nuts with the stamp in there and stamp all the napkins, coffee cups and shit. They just have to double check with the tutors that's all good first.
Anyway, we just have to decide on which out of these three logos we feel best suit our brand identity. Thoughts?
Peace x
The marketing team came up with the concept of stamps as this allows for mass promotion at a fast and sustainable rate i.e. not a lot of paper print etc. They came to us with some designs for the stamp below:
HOWEVER: They wanted to make it black and white " its easier to find a stamp in black". That is a practical take however we specifically chose the colour orange as it encompasses the identity of fuse to a t and it pronounces it further. I (Britt) have said that i will attempt to source an orange stamp and it it does prove not possible we may have to change our approach.
Nick ( team 17) took there stamp design and furthered it with orange colouring. We are hoping this addresses the valuable feed back that the logo looks somewhat like a juice bar!
The direction at this stage is to have a few different versions of the logo to suit where it is being used and displayed.
Britt Mcleod
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